SurvAI

How to Stand Out From the Crowd: If You Can’t Beat 'Em, Join 'Em

Hype Train
Donald Ngai, Founder of SurvAI
Donald Ngai
Donald Ngai, Founder of SurvAI
Donald Ngai

How to Stand Out From the Crowd: If You Can’t Beat 'Em, Join 'Em

AI is everywhere. Trust me, as a founder of an AI startup company in Calgary, Alberta, I know. Let’s talk about it. The space is saturated, sure. It's tiring to hear about AI all the time, but there must be a reason every company is launching some sort of AI solution. The truth is, companies need to keep up with trends to stay relevant. Just like how every company turns their logo rainbow-colored in June for Pride, AI has become the latest must-have. Some companies genuinely embrace these movements, while others just don’t want to be left behind. The same goes for AI—everyone wants in, whether it’s a core feature or not.


The AI Hype and Bandwagon

Remember when the internet was just starting to gain traction? (I’m probably showing my age here—shout out to those who remember the MSN notification sounds.) When websites first came into the picture, businesses had to scramble to get online. Suddenly, every restaurant, even the ones that had been around for decades, needed a website. Now, it’s hard to imagine a restaurant without one. Think about how you find a place to eat today—Google, of course.AI is in that same moment right now. Every company wants to hop on the AI bandwagon because no one wants to be branded as old-fashioned. But here’s the truth: ***not everyone needs to make AI their new value proposition.*** This is where companies like SurvAI come in. We give smaller businesses the opportunity to leverage AI without breaking the bank. They can use it for their customer service while focusing on their real core business.


If You Can’t Beat ‘Em, Join ‘Em


Adopting AI has become a necessary move, whether you’re excited about it or just going along for the ride. Once the hype dies down, AI won’t be as overwhelming, but it will still mark the difference between a forward-thinking company and an outdated one. That’s why it makes sense to find a practical way to adopt it without sinking a ton of resources into a custom solution. The reality is, there are hundreds of AI options out there—just like when websites first became popular. Everyone is using AI in different ways, and these use cases will eventually stabilize into more well-defined roles.
SurvAI is taking a different approach. Instead of adding AI to create more surveys, we’re embracing the concept of conversational surveys. SurvAI uses AI to bring customers into natural conversations that feel real, engaging, and—most importantly—effective for both sides. Conversations, not checkboxes, are the future of customer feedback.

The SurvAI Difference


SurvAI helps businesses stand out by transforming customer feedback into genuine conversations. We know surveys are often ignored—the response rates tell us that much. But conversations are different. With AI automation, SurvAI makes customer feedback personal, engaging, and accessible in multi-language formats. And the best part? Our analytics dashboard shows businesses everything they need to know in an easy-to-understand way—from conversation summaries to valuable insights straight from customers.
SurvAI is here to help businesses join the AI movement without the complexity or costs that usually come with it. If you want to boost your response rates, dive into meaningful analytics, and turn your customer feedback into action, SurvAI is your partner in AI adoption.
So, if you can’t beat ‘em, join ‘em—but make sure you’re doing it in a way that actually benefits your business and your customers. SurvAI makes it possible to stay ahead of the curve without all the headaches.